“Right”, I hear you say … “what’s an ADDY?”
Well, for us in the consumer packaged goods business, these awards are a big deal — especially if you are a small company like us!
The ADDY Awards are the advertising industry’s largest and most representative competition, attracting over 50,000 entries every year in local ADDY competitions. The mission of the ADDY competition is to recognize and reward creative excellence in the art of advertising.
The ADDY awards start at the local market level, and the competition then moves through Regional and National tiers. Fave was evaluated in Michigan, because that is where our Agency partner is based.
We are thrilled to announce that Fave was honored with a GOLD ADDY Award, the highest award available.
The ADDY specifically recognized Fave for our “Sales Promotion Packaging Campaign”. I am pretty sure that means the judges really liked our bottles.
Fave even received a special judges’ award as well … so we think we are doing something right.
I hope you like our packaging as much as the ADDY judges!